CSR Coups de Coeur Awards - Employees
Ireland
The An Post BIG STEP Challenge
The An Post Big Step Challenge launched on 12 April, inviting employees to virtually walk 40,075km (50 million steps) as a group around the world over a three week period. The aim of the Big Step Challenge was to provide an optional physical wellness activity for all employees to complete and to foster a sense of community in COVID-19 times by working towards a joint goal.
This is how it worked: run through the staff application, participants were invited to walk/run and log their daily/weekly steps. An Post created a tile on the homepage of the application to make it easy for participants to enter their details and steps.
To introduce a fun and competitive element, employees could participate as an individual or as part of a team (max 6 people) and trophies were awarded for the most steps taken by each.
Every day, An Post tracked its collective progress, transferred the steps taken into kilometres and let staff know where was everyone on the global map. An Post posted regular updates to encourage everyone to keep going.
Participants were also invited to post photos (selfies or scenic beauty spots) from their walks on a gallery page and spot prizes and charity donations were awarded along the way.
An Post reached its target and walked 51 million 858 thousand and 82 hundred steps (41,486km). The reaction from those who participated was terrific with many staff letting us know that the challenge gave them the incentive to get up and out, with some looking for details of our next challenge.
MEET THE TEAM
Clockwise: Anne-Louise Childs (Internal Communications Manager), Linda Kenny, Marian Joyce, Sarah O’Dwyer
CONTACT
Marian Joyce
Internal Communications, An Post